Market Share by Top Websites

1 Neodata is leading in The Entire Web.

2 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 146 other categories.

2 Improve Digital is leading in Games, Video Games, Online, Celebrities & Entertainment News and 16 other categories.


1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Germany and 37 other countries.

2 Neodata is leading in Italy, United States, Russia, Switzerland and 26 other countries.