Market Share by Top Websites

1 Neodata is leading in The Entire Web.

2 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 127 other categories.

2 Improve Digital is leading in News & Media, Soccer, Games, TV & Video and 45 other categories.


1 Improve Digital is leading in most countries, including Sweden, Netherlands, Norway, Spain and 50 other countries.

2 Neodata is leading in Italy, Russia, Switzerland, Ukraine and 25 other countries.