Market Share by Top Websites

1 is leading in The Entire Web.

2 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 93 other categories.

2 is leading in Internet & Telecom, Chats & Forums, Autos & Vehicles, Motorsports and 6 other categories.


1 is leading in most countries, including Spain, Mexico, Argentina, Colombia and 50 other countries.

2 Improve Digital is leading in Sweden, Netherlands, Germany, Italy and 22 other countries.