Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites and Top 100K Sites.

2 Improve Digital is leading in Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 114 other categories.

2 Sanoma is leading in News & Media, Music & Audio, Newspapers, TV & Video and 20 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, France, Sweden and 66 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 21 other countries.