Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 116 other categories.

2 Shopzilla is leading in Consumer Electronics, Pets & Animals, Animal Products & Service, Coupons and 11 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 70 other countries.

2 Shopzilla is leading in United States, Australia, South Korea, Georgia and 5 other countries.