Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Tailsweep is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 90 other categories.

2 Tailsweep is leading in Social Sciences, Science, Software, Movies and 15 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Spain, Norway and 70 other countries.

2 Tailsweep is leading in Sweden, Indonesia, Australia, Canada and 6 other countries.