Market Share by Top Websites

1 is leading in The Entire Web.

2 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including News & Media, Music & Audio, Career & Education, Sports and 54 other categories.

2 is leading in Arts & Entertainment, Business & Industry, Internet & Telecom, People & Society and 51 other categories.


1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Italy and 38 other countries.

2 is leading in Russia, Ukraine, Belarus, Germany and 37 other countries.