Market Share by Top Websites

1 TradeTracker is leading in Top 1M Sites and The Entire Web.

2 Improve Digital is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, People & Society and 190 other categories.

2 Improve Digital is leading in Celebrities & Entertainment News, Law, Business News, Horses and 9 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Hungary, Belgium, Niue and 113 other countries.

2 Improve Digital is leading in Sweden, Montenegro, Italy, Tuvalu and 20 other countries.