Market Share by Top Websites

1 TradeTracker is leading in Top 1M Sites and The Entire Web.

2 Improve Digital is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 179 other categories.

2 Improve Digital is leading in Publishing & Printing, Board & Card Games, Associations, Horses and 3 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Hungary, Finland, Belgium and 81 other countries.

2 Improve Digital is leading in Sweden, Iran, Myanmar, Nigeria and 10 other countries.