Market Share by Top Websites

1 TradeTracker is leading in Top 1M Sites and The Entire Web.

2 Improve Digital is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, People & Society and 190 other categories.

2 Improve Digital is leading in Celebrities & Entertainment News, Law, Board & Card Games, Rugby and 3 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Finland, Belgium, Poland and 87 other countries.

2 Improve Digital is leading in Sweden, Iran, Ecuador, Egypt and 8 other countries.