Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Food & Drink and 63 other categories.

2 YieldAds is leading in Arts & Entertainment, People & Society, News & Media, Music & Audio and 48 other categories.


1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Germany and 42 other countries.

2 YieldAds is leading in Egypt, India, United States, Saudi Arabia and 26 other countries.