Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Food & Drink and 93 other categories.

2 YieldAds is leading in Arts & Entertainment, People & Society, News & Media, Movies and 45 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Norway, Sweden and 55 other countries.

2 YieldAds is leading in India, Egypt, Indonesia, Algeria and 28 other countries.