Market Share by Top Websites

1 MGID is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Outbrain Publisher is clearly lagging behind, losing to MGID in all segments.

Websites Categories

1 MGID has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computers Electronics & Technology, Games and 17 other categories.

2 Outbrain Publisher is leading in Science & Education, Community & Society and Reference Materials.

Geography

1 MGID is leading in most countries, including United States, Taiwan, Russia, Italy and 82 other countries.

2 Outbrain Publisher is leading in France, United Kingdom, Spain, Germany and 73 other countries.