1
Taboola AdsTxt is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, MGID is clearly lagging behind, losing to Taboola AdsTxt in all segments.
1
Taboola AdsTxt has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, News & Media, Games and 18 other categories.
2
MGID is leading in Travel & Tourism and E-commerce & Shopping.
1
Taboola AdsTxt is leading in most countries, including France, Italy, Japan, Germany and 101 other countries.
2
MGID is leading in United States, Taiwan, Russia, Indonesia and 47 other countries.