Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ReCreativ is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 194 other categories.

2 ReCreativ is leading in Shopping, Marketing & Advertising, Movies, Classifieds and 18 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Spain and 156 other countries.

2 ReCreativ is leading in Russia, Ukraine, Kazakhstan, Belarus and 4 other countries.