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Nielsen Display Ads is leading in Top 10K Sites and The Entire Web.
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Salesforce Marketing Cloud is leading in Top 100K Sites and Top 1M Sites.
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Nielsen Display Ads has better usage coverage in more websites categories. Including Food & Drink, Home & Garden, Arts & Entertainment, Hobbies & Leisure and 12 other categories.
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Salesforce Marketing Cloud is leading in Finance, Business & Consumer Services, Travel & Tourism, Computers Electronics & Technology and 4 other categories.
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Nielsen Display Ads is leading in most countries, including France, United Kingdom, Canada, Belgium and 67 other countries.
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Salesforce Marketing Cloud is leading in United States, Brazil, Australia, Germany and 44 other countries.