Market Share by Top Websites

1 Nielsen Display Ads is leading in The Entire Web.

2 TradeDesk is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 173 other categories.

2 Nielsen Display Ads is leading in Internet & Telecom, Chats & Forums, Cooking & Recipes, Recreation & Hobbies and 44 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, Italy, Belgium, Spain and 93 other countries.

2 TradeDesk is leading in United States, Netherlands, Germany, United Kingdom and 90 other countries.