Market Share by Top Websites

1 Nielsen Display Ads is leading in The Entire Web.

2 TradeDesk is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Autos & Vehicles and 143 other categories.

2 Nielsen Display Ads is leading in Internet & Telecom, Music & Audio, Chats & Forums, Cooking & Recipes and 63 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, Belgium, Spain, Italy and 91 other countries.

2 TradeDesk is leading in United States, Australia, United Kingdom, Germany and 70 other countries.