Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Triton Digital is leading in Top 1M Sites.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Food & Drink, Home & Garden, Arts & Entertainment, Hobbies & Leisure and 13 other categories.

2 Triton Digital is leading in Vehicles, Games, E-commerce & Shopping, Computers Electronics & Technology and 3 other categories.

Geography

1 Triton Digital is leading in most countries, including United States, Russia, Australia, Germany and 100 other countries.

2 Nielsen Display Ads is leading in France, United Kingdom, Canada, Belgium and 29 other countries.