Market Share by Top Websites

1 Nielsen Display Ads is leading in The Entire Web.

2 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 161 other categories.

2 Nielsen Display Ads is leading in People & Society, Autos & Vehicles, News & Media, Chats & Forums and 52 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, United Kingdom, Japan, Spain and 88 other countries.

2 Nielsen Display Ads is leading in France, Germany, Belgium, Italy and 86 other countries.