Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Vibrant Ads is leading in Top 10K Sites.

Websites Categories

1 Vibrant Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 137 other categories.

2 Nielsen Display Ads is leading in Shopping, Travel, Chats & Forums, Tourism and 64 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Spain and 151 other countries.

2 Vibrant Ads is leading in Germany, Austria, Korea Republic, Bangladesh and 21 other countries.