Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 1M Sites and The Entire Web.

2 Vibrant Ads is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Vibrant Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 200 other categories.

2 Nielsen Display Ads is leading in Accommodation & Hotels, Search Engine, Weddings, Winter Sports and 11 other categories.

Geography

1 Vibrant Ads is leading in most countries, including United States, Germany, United Kingdom, India and 78 other countries.

2 Nielsen Display Ads is leading in France, Belgium, Canada, Algeria and 75 other countries.