Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Vibrant Ads is leading in Top 10K Sites.

Websites Categories

1 Vibrant Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 193 other categories.

2 Nielsen Display Ads is leading in Chats & Forums, Recreation & Hobbies, Accommodation & Hotels, Search Engine and 14 other categories.

Geography

1 Vibrant Ads is leading in most countries, including United States, Germany, United Kingdom, India and 95 other countries.

2 Nielsen Display Ads is leading in France, Belgium, Canada, Algeria and 65 other countries.