Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, SmarterHQ is still behind Pardot in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 201 other categories.

2 SmarterHQ is leading in Adult, Humor, Jewelry, Fashion & Modeling and 8 other categories.


1 Pardot is leading in most countries, including United States, Japan, United Kingdom, Australia and 158 other countries.

2 SmarterHQ is leading in Indonesia, Kazakhstan, Mauritius, Monaco and 3 other countries.