Market Share by Top Websites

1 Sovrn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk Ads is still behind Sovrn in all market share segments.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Food & Drink and 186 other categories.

2 TradeDesk Ads is leading in Car Buying, Universities & Colleges, Construction & Maintenance, Restaurants & Delivery and 37 other categories.

Geography

1 Sovrn is leading in most countries, including United States, France, Spain, Italy and 168 other countries.

2 TradeDesk Ads is leading in Australia, Bermuda, Barbados, Uganda and 4 other countries.