Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Sovrn is leading in Top 1M Sites.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 120 other categories.

2 Sovrn is leading in Food & Drink, Cooking & Recipes, Games, Computer & Electronics and 78 other categories.

Geography

1 SMART AdServer is leading in most countries, including Poland, France, Spain, Germany and 125 other countries.

2 Sovrn is leading in United States, Canada, United Kingdom, India and 27 other countries.