Market Share by Top Websites

1 Rubicon Project is leading in The Entire Web.

2 SMART AdServer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 153 other categories.

2 Rubicon Project is leading in Chats & Forums, Cooking & Recipes, Accommodation & Hotels, Car Buying and 38 other categories.

Geography

1 Rubicon Project is leading in most countries, including United States, Japan, Brazil, Spain and 88 other countries.

2 SMART AdServer is leading in Poland, France, Germany, Slovakia and 63 other countries.