Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Rubicon Project is clearly lagging behind, losing to Criteo Publisher Marketplace in all segments.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Arts & Entertainment, Business & Industry and 215 other categories.

2 Rubicon Project is leading in Baseball, Automotive News, Furniture, Philosophy and 3 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including Japan, France, Russia, Egypt and 163 other countries.

2 Rubicon Project is leading in United States, Czech Republic, Sweden, Norway and 8 other countries.