Market Share by Top Websites

1 OpenX is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Criteo Publisher Marketplace is clearly lagging behind, losing to OpenX in all segments.

Websites Categories

1 OpenX has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Business & Industry, Chats & Forums and 205 other categories.

2 Criteo Publisher Marketplace is leading in People & Society, Religion & Spirituality, Music & Audio, Career & Education and 30 other categories.

Geography

1 OpenX is leading in most countries, including Japan, Russia, Germany, Iran and 211 other countries.

2 Criteo Publisher Marketplace is leading in Indonesia, Viet Nam, Thailand, Philippines and 10 other countries.