Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in The Entire Web.

2 SMART AdServer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, People & Society, Arts & Entertainment and 194 other categories.

2 SMART AdServer is leading in Soccer, Finance, Newspapers, Financial Management and 25 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including Japan, France, United States, Russia and 178 other countries.

2 SMART AdServer is leading in Poland, Bulgaria, Lithuania, Slovakia and 11 other countries.