Market Share by Top Websites

1 Yandex Direct is leading in The Entire Web.

2 Rubicon Project is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Adult and 192 other categories.

2 Yandex Direct is leading in Business & Industry, Marketing & Advertising, Health, Real Estate and 39 other categories.

Geography

1 Rubicon Project is leading in most countries, including Japan, United States, France, Germany and 190 other countries.

2 Yandex Direct is leading in Russia, Kazakhstan, Ukraine, Belarus and 18 other countries.