Market Share by Top Websites

1 Yandex Direct is leading in The Entire Web.

2 Rubicon Project is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Internet & Telecom, Shopping and 125 other categories.

2 Rubicon Project is leading in Arts & Entertainment, People & Society, News & Media, Sports and 98 other categories.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Italy, Spain and 159 other countries.

2 Yandex Direct is leading in Russia, Ukraine, Belarus, Kazakhstan and 16 other countries.