Market Share by Top Websites

1 Yandex Direct is leading in The Entire Web.

2 SMART AdServer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Internet & Telecom, Shopping and 131 other categories.

2 SMART AdServer is leading in People & Society, Arts & Entertainment, News & Media, Sports and 90 other categories.

Geography

1 SMART AdServer is leading in most countries, including United States, France, Poland, Germany and 151 other countries.

2 Yandex Direct is leading in Russia, Ukraine, Belarus, Kazakhstan and 20 other countries.