Market Share by Top Websites

1 Yandex Direct is leading in The Entire Web.

2 SMART AdServer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 154 other categories.

2 Yandex Direct is leading in Business & Industry, Marketing & Advertising, Shopping, Autos & Vehicles and 73 other categories.

Geography

1 SMART AdServer is leading in most countries, including Poland, France, Germany, United States and 185 other countries.

2 Yandex Direct is leading in Russia, Kazakhstan, Ukraine, Belarus and 19 other countries.