Market Share by Top Websites

1 TailTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Totango is still behind TailTarget in all market share segments.

Websites Categories

1 TailTarget has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Sports and 19 other categories.

2 Totango is leading in Jobs & Career.


1 TailTarget is leading in most countries, including Brazil, Mexico, Italy, France and 51 other countries.

2 Totango is leading in United States, Canada, Australia, Belgium and 25 other countries.