Market Share by Top Websites

1 TailTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Totango is clearly lagging behind, losing to TailTarget in all segments.

Websites Categories

1 TailTarget has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Science & Education and 19 other categories.

2 Totango is leading in Jobs & Career.

Geography

1 TailTarget is leading in most countries, including Brazil, Mexico, Argentina, Portugal and 37 other countries.

2 Totango is leading in United States, United Kingdom, Canada, Australia and 23 other countries.