Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, VoiceFive is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 VoiceFive has better usage coverage in more websites categories. Including People & Society, Sports, News & Media, Business & Industry and 50 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Games and 34 other categories.


1 Viacom Targeting is leading in most countries, including Brazil, Italy, Germany, Mexico and 48 other countries.

2 VoiceFive is leading in United States, Russia, Spain, India and 9 other countries.