Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Widdit is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Widdit has better usage coverage in more websites categories. Including Science & Education, Computers Electronics & Technology, Adult, Community & Society and 5 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, Games, Lifestyle, News & Media and 3 other categories.

Geography

1 Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 37 other countries.

2 Widdit is leading in Israel, Brunei Darussalam, Greece, Iran and 2 other countries.