Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdRiver is still behind Criteo Publisher Marketplace in all market share segments.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Arts & Entertainment, Business & Industry and 209 other categories.

2 AdRiver is leading in Construction & Maintenance, Automotive Industry, Financial Management, Insurance and 5 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including Japan, France, Egypt, Brazil and 172 other countries.

2 AdRiver is leading in Russia, Ukraine, Belarus, Kazakhstan and 8 other countries.