Market Share by Top Websites

1 Emediate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick DART is leading in Top 10K Sites.

Websites Categories

1 Emediate has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 138 other categories.

2 DoubleClick DART is leading in Health, Computer & Electronics, Software, Finance and 55 other categories.


1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Japan and 65 other countries.

2 Emediate is leading in Sweden, Denmark, Finland, Norway and 36 other countries.