Market Share by Top Websites

1 MicroAd is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind MicroAd in all market share segments.

Websites Categories

1 MicroAd has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 147 other categories.

2 DoubleClick DART is leading in People & Society, News & Media, Adult, Religion & Spirituality and 45 other categories.


1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 81 other countries.

2 MicroAd is leading in Japan, Hong Kong, Viet Nam, Korea Republic and 16 other countries.