Market Share by Top Websites

1 MicroAd is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoubleClick DART is clearly lagging behind, losing to MicroAd in all segments.

Websites Categories

1 MicroAd has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 162 other categories.

2 DoubleClick DART is leading in People & Society, News & Media, Adult, Religion & Spirituality and 38 other categories.

Geography

1 DoubleClick DART is leading in most countries, including United Arab Emirates, Brazil, Germany, India and 91 other countries.

2 MicroAd is leading in Japan, Cocos Islands, Tonga, Tuvalu and 31 other countries.