Market Share by Top Websites

1 DoubleClick DART is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OpenX OpenAds is clearly lagging behind, losing to DoubleClick DART in all segments.

Websites Categories

1 DoubleClick DART has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 170 other categories.

2 OpenX OpenAds is leading in E-Commerce.

Geography

1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 94 other countries.

2 OpenX OpenAds is leading in Saint Vincent.