Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites and The Entire Web.

2 TradeDesk Ads is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 114 other categories.

2 TradeDesk Ads is leading in Business & Industry, Career & Education, Health, Finance and 81 other categories.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Japan, Brazil and 150 other countries.

2 TradeDesk Ads is leading in Australia, New Zealand, South Africa, Antigua and Barbuda and 4 other countries.