Market Share by Top Websites

1 Yahoo Ad Exchange is leading in The Entire Web.

2 Zedo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Science & Education, Computers Electronics & Technology, Arts & Entertainment, Games and 17 other categories.

2 Zedo is leading in Community & Society, News & Media and Home & Garden.

Geography

1 Yahoo Ad Exchange is leading in most countries, including United States, Japan, Russia, United Kingdom and 67 other countries.

2 Zedo is leading in India, Hong Kong, Egypt, Saudi Arabia and 10 other countries.