Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk Ads is still behind Adtech in all market share segments.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Adult and 216 other categories.

2 TradeDesk Ads is leading in Universities & Colleges, Insurance, Beverages, Directories and one other category.


1 Adtech is leading in most countries, including Czech Republic, Germany, United Kingdom, Slovakia and 123 other countries.

2 TradeDesk Ads is leading in United States, New Zealand, Korea Republic, Puerto Rico and 9 other countries.