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MixPanel is leading in Top 10K Sites, Top 100K Sites and The Entire Web.
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Google Analytics Enhanced Ecommerce is leading in Top 1M Sites.
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MixPanel has better usage coverage in more websites categories. Including Travel & Tourism, Computers Electronics & Technology, Food & Drink, Arts & Entertainment and 14 other categories.
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Google Analytics Enhanced Ecommerce is leading in Lifestyle, E-commerce & Shopping, Home & Garden, Sports and 2 other categories.
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Google Analytics Enhanced Ecommerce is leading in most countries, including France, Poland, Brazil, Spain and 103 other countries.
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MixPanel is leading in United States, Taiwan, India, Canada and 42 other countries.