1
Omniture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Google Analytics Enhanced Ecommerce is clearly lagging behind, losing to Omniture in all segments.
1
Omniture has better usage coverage in more websites categories. Including Vehicles, Finance, Computers Electronics & Technology, Health and 12 other categories.
2
Google Analytics Enhanced Ecommerce is leading in Lifestyle, E-commerce & Shopping, Home & Garden, Sports and 4 other categories.
1
Google Analytics Enhanced Ecommerce is leading in most countries, including France, Poland, Brazil, Spain and 80 other countries.
2
Omniture is leading in United States, Japan, Canada, Germany and 72 other countries.