Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Zedo is clearly lagging behind, losing to SMART AdServer in all segments.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 221 other categories.

2 Zedo is leading in Relationships & Dating, Search Engine, Animal Products & Service, Ad Network and 4 other categories.


1 SMART AdServer is leading in most countries, including United States, France, Poland, Germany and 164 other countries.

2 Zedo is leading in India, Hong Kong, Kuwait, Macao and 5 other countries.