Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Signal is leading in Top 10K Sites.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Shopping and 208 other categories.

2 Signal is leading in Travel, Accommodation & Hotels, Automotive Industry, Jobs & Employment and 10 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 132 other countries.

2 Signal is leading in Japan, Brazil, Egypt, Ecuador and 22 other countries.