DoubleClick Floodlight
trend
125,346 websites

DoubleClick Floodlight is free to use

http://www.google.com/doubleclick/

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodligh...

VS

Sophus3
trend
636 websites

Sophus3 costs money

http://www.sophus3.com/

Web Analytics experts with a specific focus in the Automotive, Travel and Banking sectors. Sophus3's management information solutions provide teams the practical knowledge and insight they need to make timely and more informed business dec...

Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sophus3 is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Vehicles, Travel & Tourism, Finance, Lifestyle and 20 other categories.

2 Sophus3 hasn't got a lead over DoubleClick Floodlight in any websites category.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 196 other countries.

2 Sophus3 hasn't got a lead over DoubleClick Floodlight in any country.