Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Woopra is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Shopping and 120 other categories.

2 Woopra is leading in Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 101 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, France and 104 other countries.

2 Woopra is leading in Brazil, Japan, Turkey, Romania and 56 other countries.