Market Share by Top Websites

1 Klarna is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SendOwl is clearly lagging behind, losing to Klarna in all segments.

Websites Categories

1 Klarna has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, Internet & Telecom and 20 other categories.

2 SendOwl is leading in Books & Literature.


1 Klarna is leading in most countries, including Germany, Sweden, Norway, United States and 121 other countries.

2 SendOwl is leading in Spain, Mexico, Argentina, Philippines and 16 other countries.