Market Share by Top Websites

1 PubMatic is leading in The Entire Web.

2 Rubicon Project is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 17 other categories.

2 Rubicon Project is leading in Vehicles, E-commerce & Shopping and Law & Government.

Geography

1 PubMatic is leading in most countries, including Japan, Taiwan, France, Italy and 130 other countries.

2 Rubicon Project is leading in United States, Russia, Brazil, Poland and 13 other countries.