Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Simpli.fi is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 115 other categories.

2 Simpli.fi is leading in Business & Industry, Autos & Vehicles, Shopping, Health and 99 other categories.

Geography

1 PubMatic is leading in most countries, including India, Spain, Indonesia, Mexico and 130 other countries.

2 Simpli.fi is leading in United States, France, Canada, Australia and 19 other countries.