Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Uberflip is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 137 other categories.

2 Uberflip is leading in Business & Industry, Travel, Marketing & Advertising, Tourism and 56 other categories.


1 PubMatic is leading in most countries, including United States, India, Brazil, Spain and 119 other countries.

2 Uberflip is leading in Canada, Australia, New Zealand, Ireland and 16 other countries.