Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Vindico Group is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 Vindico Group has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Religion & Spirituality and 136 other categories.

2 PubMatic is leading in Computer & Electronics, Software, Internet & Telecom, Games and 78 other categories.

Geography

1 PubMatic is leading in most countries, including United States, India, Indonesia, Spain and 112 other countries.

2 Vindico Group is leading in United Kingdom, Brazil, Canada, Portugal and 36 other countries.