Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yepty is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 182 other categories.

2 Yepty is leading in Marketing & Advertising, Real Estate, Products & Shopping, Restaurants & Delivery and 22 other categories.


1 PubMatic is leading in most countries, including United States, India, Spain, Brazil and 147 other countries.

2 Yepty is leading in Slovenia, Iran, Armenia, Belarus and 6 other countries.