Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yepty is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 230 other categories.

2 Yepty is leading in Tobacco, Business Training, Catering and Camps.

Geography

1 PubMatic is leading in most countries, including United States, France, Russia, Italy and 184 other countries.

2 Yepty is leading in Grenada, Belize and Barbados.