Market Share by Top Websites

1 Rakuten Retargeting is leading in The Entire Web.

2 SteelHouse is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Rakuten Retargeting has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Health and 77 other categories.

2 SteelHouse is leading in Arts & Entertainment, Travel, Internet & Telecom, Home & Garden and 61 other categories.

Geography

1 SteelHouse is leading in most countries, including United States, France, Germany, India and 53 other countries.

2 Rakuten Retargeting is leading in Japan, United Kingdom, Australia, Brazil and 17 other countries.